Home AI Search Optimization ChatGPT Ads
Paid placement

A separate service:
paid placement inside ChatGPT

Optimization earns you a place in organic AI answers over time. ChatGPT ads buy a placement right now, through an ad auction, with a budget you control directly.

Discuss ChatGPT ads See AI search optimization
How it's different

Organic visibility
vs. paid placement

AI Search Optimization is free organic visibility: content, technical files and structure that make AI more likely to name you in an answer, built up over weeks.

ChatGPT Ads is paid placement through an ad auction inside the chat itself, with a separate budget — a different mechanism, running on its own timeline. The two can run side by side.

What we take care of

The organizational and technical side, so you only need to approve budget and strategy.

Setup
Ad account and auction strategy
Organizational and technical setup of the ad account, targeting and bidding strategy inside the ChatGPT ad auction.
Access
Handled on the organizational side
Setting up access to the ad platform can involve extra steps depending on your entity type. We handle the organizational side so you only need to sign off on budget and strategy.
Leads
Capture and CRM handoff
Leads generated through the ad placement are captured and handed off directly into your CRM.
Pricing

Auction-based budget
+ a management fee

You set the ad budget and pay it directly to the platform through the auction. Our management fee is negotiated individually per account — typically a fixed monthly rate plus a share of results from that traffic. [US PRICE — TBD: ChatGPT ads management fee]

Discuss your budget Book a 30-min call

Prices are indicative and depend on account scope. This is not a public offer.

Frequent questions

Optimization is free organic visibility that we build over weeks through content and technical work. ChatGPT ads are paid placement through an ad auction inside the chat, with a separate budget you control directly. They can run alongside each other.

Auction-based: you set the ad budget and pay it directly to the platform. Our management fee is negotiated individually per account, typically a fixed monthly rate plus a share of the results from that traffic.

The organizational and technical setup of the ad account and auction strategy, plus lead capture and handoff into your CRM. Setting up access to the ad platform can involve extra steps depending on your entity type; we handle the organizational side so you only need to sign off on budget and strategy.